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August 10, 2018

Behind the Collection: California Dreamin'

Maybe we're a little biased, but we think our Resort 2019 collection is our best yet. So we sat down with our design team to learn more about the inspiration behind it, see their dreamy mood boards, and to hear their thoughts on which trends will be blowing up this season. Keep reading to get the scoop!

 

 

What is the inspiration for your collection for Resort ‘19? 
At the heart of our brand we are a California style collective that lives for days spent lounging on the beach. For Resort ’19 we went back to our roots, concentrating on what sets us apart from other brands, which is our impeccable fit and our soft hand feel. 
I would say our Resort collection is a love letter to California. We were inspired by the landscape that surrounds us, our love of the ocean and the beautiful Summer blooms.
What are the hottest swim trends for Resort ’19?
Tie and wrap details continue to be popular. Our new must have for the season is the Flashback Bikini Top.  We love the “V” wire trend and are also beyond excited about our Lee Lee Top [arriving October 2018] paired back to our tried and true Frenchi, our high cut bottom. 

 
What is the most directional trend going forward? 
We are seeing a trend toward more modest bottoms and mid-kinis. A mid-kini is a high waisted bottom with a high cut leg. Giving you the coverage you might want while still showing some skin! We are loving our new iterations on high waisted bottoms.  
What is the most exciting new trend in swimwear this season? 
Texture is the new solid. Ribbed fabric is everywhere and we love it!

 

 

What are the key cover-ups and accessories of the season? 
The cover up pant is a fan favorite around the office. Slip on our Smith Pants and transition your outfit from beach to brunch!
What is the must-have item or style for Resort ’19?
Beach inspired bags are so hot for the Resort season. There are so many great styles out there. I am most excited about our Bella Bucket Bag and our Simon Market Bag [arriving in November]. They are the perfect outfit toppers!

 

 

View our California Dreamin' lookbook and listen to our Spotify playlist here

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