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June 19, 2020

Behind The Collection: Q&A with Ashley Torres of Everyday Pursuits

Ashley Torres is pretty much the definition of #goals: driven, smart, we're thrilled to launch our collab with the blogger babe behind Everyday Pursuits! The quintessential Cali girl, Ashley is no stranger to an L*SPACE bikini - she's been wearing them for years, and knows a thing or two about That Feel Good Fit. 

We caught up with her to learn a little more about how she got her start in fashion, her career advice for bloggers, and of course, her inspiration behind the collection! 

the collection -

How long have you been wearing L*SPACE and why did you choose to collaborate with them?

Possibly a decade! I actually just did a purge of my swimsuit collection and found suits from over 6 years ago that I’m keeping. There’s nothing like L*Space quality and fits. I’ve been a huge fan for so long and as someone who lives in ‘kinis pretty much all year around (living in LA and traveling to warm-weather destinations), I ALWAYS reach for my L*Space suits first. I’ve been dreaming of swim collection for years and L*Space was honestly the only brand that I could imagine doing a collaboration with. 

How would you describe this collection? 

It’s a little wild and oh-so-chic! Definitely trend driven but with staple styles that you’ll want to wear over and over for years.

What inspired you during the creative process?

My travels! Everything came back to some of my favorite places on earth: gorgeous greens of Tulum + Los Cabos, Mexico and rich earth colors and leopard print from Kenya, Africa. 

What's your favorite thing about this collection?

It’s definitely curated but the range is pretty impressive in terms of styles we are able to offer. It feels like there’s something for everyone: a super sexy 90’s style bikini, a sporty bottom, ultra-flattering one-piece, a chic sand color that works on EVERY skin tone, and a gorgeous leopard set that hugs all the right places. 

What does #ThatFeelGoodFit mean to you?

Feeling confident and comfortable in a swimsuit that hugs all your curves! And always knowing you can reach in your swimsuit drawer for a style that you LOVE. 

style + career -

How would you describe your personal style?

It’s honestly evolving but I’m a jeans and tee gal for the most part. I’m always dressed with warm weather in mind (winter is not my season!) And I love to invest in staple pieces that will last me season after season with a few trendy finds here and there. 

Tell us a little about your career journey & how you got here!

Oh boy, we don’t have enough time for the whole journey but in a nutshell I want to USC for business + accounting. Got my CPA and worked at a big 4 accounting firm for a few years until I realized accounting was not my path. After working a few jobs at a time to pay the bills I finally worked my way into the marketing department at Hautelook and then Revolve running both of their social media strategies. During that time I started my blog (previously Pursuit of Shoes) as a creative outlet. 10 yrs later, Pursuit of Shoes is now Everyday Pursuits and my full time job! 

What advice do you have for aspiring bloggers and creators?

Do it for the right reasons. I never set out to become an “influencer” - that word and career type didn’t even exist 10 yrs ago. Have good intentions and do it because it’s a passion. When people ask the secret to my success my husband will say “oh you know, just posting about every facet of her life 365 days a year for a decade.” It’s true. It’s not easy and it requires significantly more work than any other corporate job I’ve ever had in my life. You have to want it and be passionate about your message or you will burn out very quickly. 

Favorite place you've ever visited?

Kenya, Africa. Hands down one of the most amazing experiences I’ve ever had. You can read more about it on my blog.

What's your dream destination? (Once we can all travel again, of course!)

Oh boy, I mean right now I would love just a quick trip to Mexico! But I can’t wait to head back to Italy again and also take my hubby to Croatia. 

life -

What are you most looking forward to about motherhood?

Showing my little girl the world! 

How do you see your career evolving & what goals do you have down the road?

Great question! I think we are all kind of asking ourselves this question given what’s happening in the world right now. I’m feeling blessed that having a baby is forcing me to kind of pause at a time when most people (baby or not) have to pause as well. And in 3-6 months when I come out of the baby fog, we will all be living in a new normal trying to navigate it together. 

With everything that's been going on in the world, how are you staying positive and what's your "L" right now?

I’ve always been a glass half full gal and I try not to worry about things I can’t control. It’s helped me a lot in the last 34 yrs of my life and especially the last few months. I’m going to continue to run with that!  I recently watched Michael Jordan’s documentary and his close friend said something that really stuck with me… paraphrasing a bit... It’s not about his athletic ability, it’s about his mind. He’s so focused and lives in the moment. MJ would say “why would I worry about missing a shot I haven’t taken.” My L is to live in this moment, and appreciate it for what it's giving me: time to pause and reflect, extended time with my husband, ability to focus on my growing family. 


#EDPxLSPACE is available now! 


You can follow Ashley on IG here, and on her blog here


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